ARTIST ONE-ON-ONE BUSINESS DEVELOPMENT CONSULTATIONS
Latela Curatorial is a full service Art Consulting Boutique that is dedicated to helping artists increase their value. Whether you are just beginning your creative career, looking to rebrand, need help with marketing, or just need a neutral party to soundboard ideas or review contracts/proposals… we are here to take the administrative noise out of your creative thought-cloud!
We offer a specific assortment of services to help professional artists & curators build their business which can be explored through One-on-one Consultations (in person or via Skype). Some artists only require one meeting, others need a few check in’s to establish a solid foundation + work flow. A plan is recommended after the first meeting based on the artists’ professional goals.
LATELA also offers Package Combinations for artists interested in more than one service.
INTRO: STRATEGY ASSESSMENT
Becoming familiar with your work + reviewing your resume and current online presence. Create goals with action steps to improve your visibility + clear communication of your value to your target audience.
A SOLID FOUNDATION
Review + editing of static materials important to your professional presentation including Artist Bio, Artist Statement, CV, Inventory, Price Sheet (& price evaluation), Art Catalog/Portfolio and Website.
PROPOSALS & CONTRACTS
As a neutral party, whether you need someone to edit or assist with a strong outline, we can provide templates and suggestions for exhibition or client proposals & contracts based on your aspirations.
CONFIDENCE BOOST WORK FLOW
Create a strategic mind map to work smarter with time management + strengthen networking goals. Refine your elevator pitch about your work & creative process, and build confidence to speak to potential collectors or a large audience.
MARKETING & CONTENT CURATION
Keeping your website “alive” is crucial to your visibility - blogs do just that. Most artists do not have the time to blog regularly or plug in the metadata to help that message grow digitally.
Email is one of the best ways to grown an audience but it requires time, regular updates and thoughtful, consistent content. Gather your contacts and elevate how they are updated + grow in value.
Visual social media platforms can be tricky to master. Gain real followers with intention-based, curated feeds that represent your artwork, process, projects & greater narrative as an artist.
INSTAGRAM GROWTH + NETWORKING
Build an organic following through genuine activity likes & follows to accounts that interact with accounts you select to have similar target audiences to your own. This is not bot-following but rather, organic networking and net casting. Includes strategic hashtagging & targeting potential clients/press/partnerships.